Thomas Glover

Beauty in the old

Beauty in the old

Beauty in the old

Consumer

Consumer

Consumer

2024

2024

2024

A brand refresh that repositions antique jewellery for a new generation. Balancing heritage with a modern sensibility, the identity captures the beauty of the old while inviting millennial audiences to rediscover its charm. Inspired by craftsmanship, the visual language incorporates bespoke patterns, elegant typography, and a photography direction reminiscent of vintage postcards. A set of custom illustrations adds depth, offering an educational lens into each piece’s story. The result is a brand that feels timeless yet fresh—bridging past and present. The logo is a modern hallmark. A monogram encased in a circular badge, balancing tradition with a fresh, confident edge. Stamped across packaging, signage, and stationery, it’s a mark of authenticity—classic, understated, and built to last.

Brand Strategy Tone of Voice Visual Identity Art Direction Photography Website Design & Build Storefront Design Packaging

almeida park, mumbai, India
whitton hall, shropshire, UK

practical aesthete LOOKING FOR A COMMERCIALLY-MINDED DESIGNER?

2025 ® studio boz

almeida park, mumbai, India
whitton hall, shropshire, UK

practical aesthete LOOKING FOR A COMMERCIALLY-MINDED DESIGNER?

2025 ® studio boz

almeida park, mumbai, India
whitton hall, shropshire, UK

practical aesthete LOOKING FOR A COMMERCIALLY-MINDED DESIGNER?

2025 ® studio boz